FOOD KIOSK MARKETING STRATEGIES

Food kiosks are food booths or stands where a variety of foods is prepared and sold. These are temporary or mobile facilities for selling an array of food items such as ice-cream, hot dogs, beverages and ethnic foods. In today’s fast and modern life, food kiosks have become a favorite spot for ‘lunch bunches’ or crowds that assemble at the kiosk and select a lunch of their choice from the food menu.

If you are going to start a new kiosk and want to attract the big lunch bunch, you need to start with result-oriented marketing strategies. A marketing strategy for mobile food kiosks should plan for preparing, selling and distributing food with a goal of increasing sales and sustaining in the industry. Here is a list of a few strategies that you should consider:

Know your strength.

If you are not a chef or don’t know the art of cooking food, don’t take chances! Hire a chef and the people who understand the intricacies of mobile food industry. If you are a good cook and you have a specialty, we recommend you feature that on your menu. For example, if you are great at preparing BBQ style fare, having wings, ribs, briskett, mac and cheese, pulled pork and baked potatoes on your menu.

Find a suitable food kiosk location.

If you plan to install a food kiosk for the purpose of serving lunch bunches, give preference to commercial areas where there are a lot of industrial parks, commercial buildings and corporate offices. Install your kiosk there so that a large number of employees can gather and find food of their choice.

Let your customer decide your menu.

Don’t expect people to eat what you like. Try to know the tastes and preferences of your customers and prepare food according to them. People will rush to your food kiosk if they find food of their preference. It will be good if you allow your customer to decide the menu.

Do your homework in advance.

Keep the food ready to serve before people come to your kiosk. Don’t keep them waiting! Give preference to their time and manage everything properly.

Keep the food menu refreshed.

Don’t serve the same fare everyday! Keep your food menu updated and refreshed with a variety of items so that people find your food interesting as well as tasty.

Listen to the feedback.

Listen to your customers! Always get yourself ready for the criticism. If you get any negative feedback from your customers, listen to them carefully and do your best to make them happy and satisfied. Don’t forget, customer is king!

As always, we're here to help you get your food sales rolling. Contact Cart-King Intl Carts and Kiosks today!